September 2011
1 post
Playing the Agency Obfuscation Game
Two things about the advertising industry: being on Agency Spy is usually not a good thing, and the industry is full of agencies with interesting names.
On my last days at Tribal, I create the Agency Obfuscation Game with some coworkers. Each phrase took an agency name and obscured it with hints, homophones and bloated word choice. This also marked my first appearance in Agency Spy, which was...